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Simply Stylist Seminar: Face-Time with Top Stylists

They’ve worked with everyone from Carrie Underwood to members of The Strokes (and for everyone, from WWD to MTV to Rolling Stone). Now you can hear their trade tips, career secrets and ask questions from people at the top.

Simply Stylist’s seasonal seminar will feature stylists Soyon An, Ilaria Urbinati and Karla Welch giving the next generation of fashion tastemakers the chance to learn from the best.

On March 18th, An, Urbinati, and Welch will join guests at Hollywood’s Eden lounge, for a 3-part seminar and a Q&A session that will unlock the secrets of their profession to aspiring stylists and fashion lovers of all types.

Simply Stylist aims to give the next generation of fashion tastemakers a new opportunity to hear and learn from the best this season with featured speakers Illaria Urbinati, Soyon An and Karla Welch.



Ilaria Urbinati began her career at 18 as a retail buyer, before landing a job as Head Stylist for The L Word. Since then, she has been freelance styling for magazines including Elle, GQ Italy, Flaunt, Nylon and InStyle. Ilaria has styled runway shows for the likes of Agent Provocateur, commercials for NBC, ABC, and Bravo, in addition to print advertising and catalog work. She has worked with celebrities including: Zooey Deschanel, Ashley Greene, Isla Fisher, Emma Stone, James McAvoy, Bradley Cooper, Emile Hirsch and Ben

Foster. In 2008, Ilaria and Danny Masterson opened Confereracy in Los Feliz, a store catering to hipster locals and fashionable celebrities and musicians. Ilaria has a women’s line out with renowned designer Rebecca Minkoff and a line of suits with client Albert Hammond Jr. of The Strokes.


Two-time Emmy winner Soyon An may be best known for her work on FOX’s American Idol and So You Think You Can Dance, but her knowledge of the fashion industry extends far beyond. Soyon began her career in fashion design and today implements her knowledge of garment construction to create dazzling looks for her clients who include among others Carrie Underwood, Jennifer Lopez, Jordin Sparks, Kris Allen and Adam Lambert. Her press coverage includes Glamour, People, WWD, Emmy magazine, OK. As a stylist, Soyon has collaborated with Mariah Carey, Kate Bosworth, Mia Maestro and Avril Lavigne as well as other independent musicians. Soyon is fashion editor and creative director of the international, fashion forward, Jimon Magazine. She is also is currently designing the costumes for the Broadway play “Dangerous Beauty.”


Karla Welch makes up the West Coast half of styling team Karla and Kemal. The duo uses their unique bi-coastal partnership to bring the best of both New York and Los Angeles fashion to their clients. Welch, who was raised in British Columbia, partnered with Kemal after a chance meeting during New York Fashion Week. Their forward thinking relationship keeps them on the current pulse of pop culture and is quickly turning them into industry favorites. Their editorial work has been featured in Nylon, Lula, Rolling Stone,and Interview. They have worked with celebrity clients like Olivia Wilde, America Ferrera, Zooey Deschanel, Feist, Amy Poehler, advertising clients such as MTVAppleDooney & Bourke, and Holt Renfrew, and they are currently collaborating with Kwiat jewelers on projects for awards season and have also created a “K+K” handbag for Hong Kong-based line Mata Hari’s stylist collection to be released in Fall 2010.

For those interested in breaking into the industry, looking for fashion advice for their figure, or just wondering where on earth fashion is heading next, the Simply Stylist seminar is not to be missed. Guests will have an opportunity to hear the stories of working stylists and costume designers as well as get a chance to ask questions of these remarkable women. Guests of Simply Stylist’s seminar will also have an opportunity to be featured in a viral video on www.simplystylist.com discussing their take on fashion, designers and emerging looks.


Simply Stylist’s seminar for spring 2011 will take place on March 18th beginning at 7pm.

General admittance tickets, VIP ticket purchasing and additional information on Simply Stylist’s seminar is available at www.simplystylist.com



Simply Inc. is an event production agency dedicated to connecting designers and stylists in an environment where editorial and celebrity style converge to dictate the taste of consumers all over the world. Designed to benefit all sectors of the fashion industry, from the elite to the emerging, in environments where dialogue is stimulated, inspiration is sparked, and creative collaborations are born.
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